I am friends with a professional wrestler, it’s true. He asked me to help him out on a t-shirt design. His persona is the American Kaiju, he wrestles for the Japanese elite and has made his debut in the USA. He is the champion in the Phoenix territory. He gave me a rough mock up of a concept for a T-Shirt he had. I put it together and did the prep work for production. I really like how the design turned out. I’ve got my eye on the design on the yellow T-Shirt!
Since joining the Holdrite Team, it has been really a great experience designing and building out the branding and advertising for their new HydroFlame Pro product line. We did a ton of print ads and posters but we also did a large number of digital campaigns.
Below are some samples of the work we did. We compared the features of HydroFlame Pro with the animal kingdom in an integrated print/digital campaign. We had customers fill out a survey to be entered in a drawing to win an all expense paid trip to the San Diego Zoo. We compared animals to the features of the product, it gave me the opportunity to play with an animal theme with a highly engineered presentation. We also got customer data which will drive future product development.